Many believe CSR is a strategy only implemented by large corporations who are able to give back to society in big ways – monetarily or through action. Over the course of interviewing a diverse group of leaders in business and sustainability, we learned that starting off with small increments and establishing a core set of […]
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Jennifer Hoyer is the Global Director of Cause Marketing at The Nature Conservancy, a global environmental nonprofit working to create a world where people and nature can thrive. The Nature Conservancy has grown to become one of the most effective and wide-reaching environmental organizations in the world thanks to more than a million members and […]
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Lucy Glaser shares how businesses can create growth and create real change in Authority Magazine’s “How To Take Your Company From Good To Great“. She digs into early career learnings and the five most important things one should know in order to lead a company from Good to Great. “You cannot be all things to all […]
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Despite a surging pandemic, we have experienced an uptick in production and have developed a set of safety practices to ensure the safety of our crew, clients and talent. In collaboration with local film offices, local stakeholders and colleagues in other markets we have created a set safety standards to be as safe as possible. […]
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This week’s episode with Rita Katona, Chief Innovation Officer and Co-Founder of So Good So You, is full of insights any business leader can learn from. The conversation kicks off talking about their recent capital investment of $14.5 million from Prelude Growth Capital and how they’ve grown 380% in the past 3 months. Rita speaks […]
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Unconquered’s CCO, Jonathan Hanson, is featured in Authority’s, “Five Things You Need To Be A Highly Effective Leader During Turbulent Times”. Read the full interview where he digs into brand values as a guide for leadership and how his early experiences as a mentee shaped his future. Excerpt from the interview below. “I think transparency, […]
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Final was founded in 2017 by Emma Rose Cohen after a successful Kickstarter campaign for their first product, Final Straw. Cohen wanted to make sustainability sexy and convenient through a design forward approach while bucking the stigma that environmentalism has to be a “hippie thing”. Jonathan and Emma talk about what inspired her to start […]
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OVERVIEW At Unconquered, we believe the unconquered spirit is at the heart of every great brand. This fuels us to Create and Conquer. We use our commerce to change the world. It should drive you too. We are looking for collaborators, thinkers, doers, problem solvers. We don’t work with assholes or big egos. You must […]
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Karen Schnelwar, VP, Global Brand Strategy and Marketing of OXO, known for innovative kitchen and home goods, joins us for this week’s episode. She has been a strategist for 20 years and now combines her experience in strategy with marketing as a leader of OXO’s marketing. Empathy is a big theme in this episode. They […]
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“Read everything. While growth is highly dependent on experience it’s equally important to not be limited by your own lens. The most successful advertisers, brand- or agency-side, consume as many outside perspectives as possible.” Lucy Glaser, director of business development, Unconquered Lucy Glaser, Director of Business Development, was quoted in a recent Adweek article […]
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Not sure how to start your brand on the path to environmental and social sustainability? Brian Schneider, co-founder and CEO of Unconquered shares 6 steps to align values and action with the Baltimore Business Journal. “To create a stronger bond with your customers, employees, fans and stakeholders, now is the time to start your path toward corporate […]
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Lucienne (Lucy) Glaser, Director of Business Development will be presenting at Adweek‘s Brandweek tomorrow on the main stage. She will be discussing sustainability and all the forms it takes and how marketers can get together to have a tangible impact in and outside of their company. Listen in between 2:00-2:50. Co presenters include Stephanie Nelson (Sustainable Event […]
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Jonathan speaks with Sid Sharma, co-founder of Wild Kombucha, a Baltimore based kombucha company in this week’s episode. The two talk about how COVID has affected business and what they are doing to pivot in a time when sales are down and staff has thinned out. Sid also speaks to their partnership with the Chesapeake […]
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Adweek featured The Humanity Lab, helping spread the word about the collective and why the time is now to advance humanity through marketing and communications. THL was founded by Veronica Marshall, M.S. and consists of a rockstar leadership team – Jeanne Fu, Waleed Elgindy, Atif Kazmi, Ryan Stender and Laillah Rice. Our talented design team […]
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Lacrosse and the rest of the sporting world abruptly stopped when COVID 19 took a foothold in the U.S. Players hunkered down and practiced from at home in isolation, away from teammates. As the nation dealt with the effects of isolation and uncertainty, Brine athletes fought through and embraced the moment as an opportunity to […]
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Our talented CGI team worked on a set of CGI videos to highlight all of the way the Warrior EVO Gloves can be customized with team or club colors. We used motion, color and music to help bring the piece to life while illustrating key glove features.
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Jenni Tilton-Flood joined us this week to talk about life as a dairy farmer and being a part of the Cabot Creamery co-op. “For me as a dairy farmer and member of Cabot Cream co-op, it means our farm is an owner. We are one of 800+ farm families that own Cabot. It provides us […]
Continue Reading We are so proud to be a part of the global collective of marketing leaders launching a new incubator for change: The Humanity Lab. It was built to amplify, galvanize and impact the anti-racism, pro-humanity agenda. Unconquered’s partnership with THL is a step toward stewarding our mission of changing the world through commerce into action. […]
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Color and motion = 😍. Our CGI team had so much fun working on a set of videos that show off all the ways teams and clubs can customize Warrior’s Burn helmets with team colors.
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Anne Marisic, Head of Marketing and Events at Maine Beer Co. and Jonathan dig into the founding story of the company and how their slogan, “Do What’s Right.” is at the heart of everything they do. They have been a part of 1% For The Planet since the company began in 2008. “We’ll take care […]
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