Karen Schnelwar, VP, Global Brand Strategy and Marketing of OXO, known for innovative kitchen and home goods, joins us for this week’s episode. She has been a strategist for 20 years and now combines her experience in strategy with marketing as a leader of OXO’s marketing. Empathy is a big theme in this episode. They […]
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“Read everything. While growth is highly dependent on experience it’s equally important to not be limited by your own lens. The most successful advertisers, brand- or agency-side, consume as many outside perspectives as possible.” Lucy Glaser, director of business development, Unconquered Lucy Glaser, Director of Business Development, was quoted in a recent Adweek article […]
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Not sure how to start your brand on the path to environmental and social sustainability? Brian Schneider, co-founder and CEO of Unconquered shares 6 steps to align values and action with the Baltimore Business Journal. “To create a stronger bond with your customers, employees, fans and stakeholders, now is the time to start your path toward corporate […]
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Lucienne (Lucy) Glaser, Director of Business Development will be presenting at Adweek‘s Brandweek tomorrow on the main stage. She will be discussing sustainability and all the forms it takes and how marketers can get together to have a tangible impact in and outside of their company. Listen in between 2:00-2:50. Co presenters include Stephanie Nelson (Sustainable Event […]
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Jonathan speaks with Sid Sharma, co-founder of Wild Kombucha, a Baltimore based kombucha company in this week’s episode. The two talk about how COVID has affected business and what they are doing to pivot in a time when sales are down and staff has thinned out. Sid also speaks to their partnership with the Chesapeake […]
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Adweek featured The Humanity Lab, helping spread the word about the collective and why the time is now to advance humanity through marketing and communications. THL was founded by Veronica Marshall, M.S. and consists of a rockstar leadership team – Jeanne Fu, Waleed Elgindy, Atif Kazmi, Ryan Stender and Laillah Rice. Our talented design team […]
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Lacrosse and the rest of the sporting world abruptly stopped when COVID 19 took a foothold in the U.S. Players hunkered down and practiced from at home in isolation, away from teammates. As the nation dealt with the effects of isolation and uncertainty, Brine athletes fought through and embraced the moment as an opportunity to […]
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Our talented CGI team worked on a set of CGI videos to highlight all of the way the Warrior EVO Gloves can be customized with team or club colors. We used motion, color and music to help bring the piece to life while illustrating key glove features.
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Jenni Tilton-Flood joined us this week to talk about life as a dairy farmer and being a part of the Cabot Creamery co-op. “For me as a dairy farmer and member of Cabot Cream co-op, it means our farm is an owner. We are one of 800+ farm families that own Cabot. It provides us […]
Continue Reading We are so proud to be a part of the global collective of marketing leaders launching a new incubator for change: The Humanity Lab. It was built to amplify, galvanize and impact the anti-racism, pro-humanity agenda. Unconquered’s partnership with THL is a step toward stewarding our mission of changing the world through commerce into action. […]
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Color and motion = 😍. Our CGI team had so much fun working on a set of videos that show off all the ways teams and clubs can customize Warrior’s Burn helmets with team colors.
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Anne Marisic, Head of Marketing and Events at Maine Beer Co. and Jonathan dig into the founding story of the company and how their slogan, “Do What’s Right.” is at the heart of everything they do. They have been a part of 1% For The Planet since the company began in 2008. “We’ll take care […]
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Oliver Tomalin founded The Love Brand & Co. ten years ago with sustainability and impact in mind. He connected with Jonathan from his home in the UK, where his business is based, to talk about early inspiration and how he found his passion for elephant conservation. A trained architect, Oliver designs the clothing and retail […]
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We are happy to announce that we have began another engagement with swimwear brand, Unify The Ties, where we will be working with the brand on strategy, creative and paid social/search services. We can’t wait to share the work.
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Janie Heuck is the managing director at Brooks Winery in Willamette Valley, Oregon and began her winemaking journey after taking over her brother’s winery in 2004 when he suddenly passed away. Jonathan and Janie speak about the evolution Brooks Winery has taken and how the sudden loss of her brother has caused her to place […]
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We are happy to partner with Imagine B.C. providing strategy services for the fast growing company. ImagineBC is a collaborative project built by entrepreneurs, tech enthusiasts, and dreamers with the goal to create an online community, or “catalogue” where you can can regain control over personal information, allowing it to work for you rather than […]
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In this episode Jonathan speaks with Kat Nouri, founder of Stasher Bag, a maker of reusable silicone bags. Jonathan and Kat had a very energetic conversation that explored how her cultural background combined with a focus on food and health helped her become an inventor and entrepreneur. The conversation weaved in and out of sustainability […]
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Mark Abrials, CMO of Avocado Mattress, talks with Jonathan Hanson, Chief Creative Officer at Unconquered, about his role at Avocado Mattress and how they are creating non-toxic, organic healthy mattresses using natural materials that they believe are better for you and for the planet. With 20 years of marketing experience, including founding his own agency, […]
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Robert Koenen, CMO of Boxed Water, and Jonathan get to the heart of brand values and talk through how they can ripple through a business in the form of give back programs, decision making and how customers relate to your brand in this week’s episode. A former executive at Timberland, Hushpuppies and UGG, Robert speaks […]
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We are happy to say that our work featuring Kansas City Chiefs star, Tyreek Hill, for client Grip Boost has won two Telly Awards, including a Bronze for Best Social Video and Silver for Online Commercial.
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